Convergence 2008, Europe’s largest customer and partner event organized by Microsoft for the business unit Dynamics including the Microsoft Dynamics NAV, Microsoft Dynamics AX and Microsoft Dynamics CRM solutions, and the third of its kind, ended in Copenhagen, Denmark on November 20, 2008. EASY SOFTWARE AG took part for the first time as Bronze sponsor, in cooperation with EASY technology partner tegos gmbh, running its own booth. And this was a significant success. At the same time, it underscored the strong partnership alliance with Microsoft.
“As part of the event, a variety of entrepreneurs interested in collaborating in the Microsoft Dynamics NAV area, visited our booth. The countries they came from ranged from Norway, the north of Europe, and neighboring countries such as Holland, Denmark, Austria and Switzerland, through to Portugal in southern Europe,” explained Christoph Köhne, head of EASY PartnerPort.
More than 4,000 participants and over 100 booths
The overall figures referring to Convergence 2008 are also impressive. Overall, more than 4,000 representatives of Microsoft partners and their customers took part. Over 100 of these partners had their own booth. “The event was marked by extreme professionalism on the part of Microsoft.Â In addition, numerous expert presentations covering the topic of Dynamics rounded off the event,” commented Christoph Köhne.
The name of the event says it all, also in terms of products
Ralf Janzen, head of Technical Sales at EASY, observed another positive trend with regard to the Microsoft Dynamics product suite. He said: “The technologies of Microsoft products NAV, AX, CRM and SharePoint are increasingly better synchronized.” Thus, Microsoft Dynamics AX 2009 already consists of Web Parts which have previously only been used in Microsoft SharePoint. “Apparently, the name of the event, ‘Convergence’, says it all with regard to Microsoft,” he commented. He added: “The named Microsoft products increasingly converge, supplementing each other better every time. In addition, new interfaces will provide even better integration options in the future.”
Besides interest in the Dynamics interfaces developed by EASY SOFTWARE AG, demand for EASY xSHARE had been above average.Â “What prospects and partners particularly welcomed was the fact that EASY SOFTWARE presented such a broad range of solutions,” explained Ralf Janzen.